Job Information
Dotdash Meredith Corporation Manager, Data Strategy in Des Moines, Iowa
Job Title
Manager, Data Strategy
Job Description
Company Overview:
Dotdash Meredith is a leading digital media company that owns and operates a portfolio of highly respected brands across various verticals, including lifestyle, health, finance, and more. With a commitment to providing high-quality content and innovative digital experiences, Dotdash Meredith reaches millions of users globally and continues to drive growth and engagement across its platforms.
Position Overview:
We are seeking a talented and experienced Manager of Data Strategy to join our team at Dotdash Meredith. The Manager of Data Strategy will play a critical role in shaping our data-driven approach, leveraging insights to inform decision-making, and driving strategic initiatives to optimize performance across our digital publishing brands. This position offers an exciting opportunity to work with a dynamic team and contribute to the success of a leading digital media company.
Key Responsibilities:
Develop and execute data strategy initiatives to support business objectives and drive growth across Dotdash Meredith brands, including the D/Cipher product.
Utilize advanced data analytics techniques and tools to create analysis around segment composition usage, business optimizations, and market trends.
Apply privacy by design principles to projects, products, and data flows.
Collaborate closely with cross-functional teams including product, marketing, and sales to identify data-driven insights and opportunities for optimization.
Lead the development and implementation of data governance policies (including privacy and AI) and procedures to ensure data integrity and compliance.
Provide strategic guidance on data collection, storage, and utilization to optimize performance and enhance user experiences.
Stay informed of industry trends, emerging technologies, and best practices in data analytics and digital publishing to drive innovation and maintain competitive advantage.
Be an internal resource on the ever changing regulatory landscape as it relates to consumer privacy, AI, or identity and how it applies to the DDM business- includes monitoring, maintaining, aggregating, and communicating learnings.
Qualifications:
Bachelor's degree in related field; advanced degree preferred.
5+ years of experience in data management, analytics, or related roles, with a focus on consumer privacy, AI, digital publishing or media industries.
Proven track record of developing and implementing data strategies to drive business growth and enhance user experiences.
Understanding and proficiency with data analytics and/or ad serving tools preferred (e.g., Google Ad Manager, Looker, DMPs)
Experience with consent management platforms preferred (e.g., OneTrust, Securiti)
Excellent communication and collaboration skills with the ability to translate complex data insights into actionable recommendations for non-technical stakeholders.
Knowledge of data governance principles, regulations, and best practices in digital publishing.
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.
Accommodation requests can be made by emailing /span>
ddm.hr@dotdashmdp.com
.